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Four Color Electronic Shelf Label 2.66 Inch ESL Tag for Retail Store Use


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The industry-standard size is 2.66 inches (commonly referred to as 2.6 inches). It utilizes E Ink Spectra four-color electronic paper, consuming power only during screen refreshes while drawing zero power in a static state. The display features four colors—black, white, red, and yellow—with the yellow channel specifically used to highlight promotions, special offers, or fresh produce labels, thereby providing a clearer information hierarchy compared to three-color screens.
Standard Resolution: 296 × 152 pixels. Mainstream communication protocols include a proprietary 2.4G protocol, BLE 5.0, and LoRa. Protection Rating: Typically IP65 (dustproof and water-resistant), making it suitable for use in supermarkets and refrigerated fresh-food display cases. Power Supply: Primarily powered by two CR2450 coin-cell batteries, offering a battery life of over five years based on a usage scenario of three screen refreshes per day.

2.66 Inch Digital Price Tag Epaper Smart Price Tag Smart Price Tag Supermarket Shelf Tag Electronic Shelf Label ESL Price Tag for Grocery Store

Product Description

DISPLAY FEATURES

Display Technology	EPD
Active Display Area(mm)	60.09*30.7
Resolution（Pixels）	296*152
Pixel Density ( DPI )	125
Pixel Colors	Black White Red Yellow

Scenario Suitability:

Convenience stores, supermarket shelves, specialty counters, pharmacies, and fresh food cold chains (requires selecting the customized low-temperature version). Particularly well-suited for chain stores with a large number of SKUs and frequent price changes.

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